OUTLINE

We created “Spark Journal by KDDI,” a new brand media platform for KDDI Corporation. Using “Spark”—a key element of KDDI’s brand message, “Spark Your Journey”—as the key graphic, we adopted a design that aligns with the content themes of each of the site’s four categories by assigning a unique “Spark” motif to each one. Throughout the production process, Torque took full responsibility for the entire project—from information architecture to UI design, logo design, illustrations, front-end implementation, and the reconstruction of the existing CMS—while paying close attention to web accessibility.

CREDIT

Client
KDDI CORPORATION
Producer
Kazuyuki Honda
Art Director / Lead Designer
Takuya Sakaguchi
Designer
Kasumi Maruyama
Illustrator
Mika Shimamura
Director
Shuichi Saiki
Front-end Engineer
Tetsuro Horie